We sometimes wonder if those cave drawings of antelope and other prey that the first cavemen drew weren't somehow borrowed or inspired from some other artist who lived in some other cave a couple doors away. That's because throughout history, and especially in any form of art and advertising,...

Once every few weeks or so, we get a call at Ciplex from a client who is frantic to have some work done quickly. The best designs and online marketing plans tend not to be rushed, so more often than not, we are forced to turn these folks away. Still, we feel bad for them – there’s a big...

Lots of our clients, after they've been months or years into the search engine optimization process, are amazed at the results they get. Most of them wouldn't have dreamed of what a steady flow of new customers coming to their websites could do for their business. At the same time, however,...

For the business owner or online marketer who wants to save a little bit of money, instant website templates can seem like a great way to go. Usually, all you have to do is buy and download a basic layout, fill in a quick bit of information, and upload your pages in a matter of minutes. But...

For all the time spent on this blog looking at reasons to invest in search engine optimization as part of your overall marketing plan, we sometimes neglect to point out how much more effective it is than a lot of other ways you can try to gain new business… especially off-line. Take the...